Who controls social in your organization? A recent Altimeter Group study found over 50% of companies leave it up to marketing. http://bit.ly/KPCxhD
Facebook’s recent modifications to the news feed has resulted in a drastic drop of organic distribution of a Facebook Page’s post, essentially forcing brands and companies to pay for visibility. Derek Muller, the curator of science video blog Veritasium, sums up succictly what is going on and how Facebook’s perspective to the situation is vastly different than that of Twitter or YouTube
Jonze had help in finding the contours of this slight future, including conversations with designers from New York-based studio Sagmeister & Walsh and an early meeting with Elizabeth Diller and Ricardo Scofidio, principals at architecture firm DS+R. As the film’s production designer, Barrett was responsible for making it a reality.
Throughout that process, he drew inspiration from one of his favorite books, a visual compendium of futuristic predictions from various points in history. Basically, the book reminded Barrett what not to do. “It shows a lot of things and it makes you laugh instantly, because you say, ‘those things never came to pass!’” he explains. “But often times, it’s just because they over-thought it. The future is much simpler than you think.”